Every image is richly expressive from bright scenes, such as scorching desert landscapes, to dark cave scenes. Contrast is enhanced by the new Real Black Drive system (a pre-discharge control system) and a higher base luminance from improvements made during panel production process. The high contrast creates deep, robust blacks and reproduces scenes with a delicate balance of light and shadow.

You can enjoy beautiful cinematic reproduction of movie images. The images that are recorded onto movie film at 24 frames per second (fps) are reproduced at two times that speed by 24p Playback. This achieves film-like reproduction than with the 2:3 processing method.

5,120 Equivalent Steps of Gradation lends natural expression to images such as sunsets. VIERA's large colour space covers 110% of the HDTV colour standard. This wide gamut has been achieved by an advanced panel structure and a newly developed filter, which produce richer, more vivid colouring.

In addition to brilliant picture quality, VIERA models offer the easy operation made possible by VIERA Link and the SD card slot. VIERA Link lets you operate other connected Panasonic AV components using only the VIERA TV's remote control unit. The majority of the VIERA line-up is equipped with a slot for large-capacity SDHC cards. You can view a slideshow of your photos on VIERA's big beautiful screen just by simply remove the SD memory card from your digital still camera, and slip it in to the slot.