Panasonic is delighted to be the Presenting Partner of 'Film Nation: Shorts' as this promises to be an exciting & inspiring programme to engage young people in the art of film making. With Panasonic's technical expertise in broadcast & consumer camcorders, we are looking forward to helping identify new film making talent.
Film Nation: Shorts is a competition that invites young people to make & deliver films that celebrate sport & the spirit of the London 2012 Olympic and Paralympic Games.
Run in partnership with Panasonic and the UK Film Council, it will introduce young people to film, support them in developing social and film making skills, and provide opportunities to discover new and non-mainstream film.
As the Presenting Partner of the Film Nation: Shorts programme, Panasonic UK Limited will be working with LOCOG, the UK Film Council and its partners, to provide UK-wide film making workshops for young people. Shorts workshops will cover everything from camera skills to how to develop a story through to direction and how to successfully work with actors. Through the sessions and online resources Film Nation: Shorts intends to encourage the making of over 2,000 fi lms celebrating sport, participation, achievement and excellence in the spirit of the Olympic and Paralympic Games. The competitions will begin in March 2010 culminating in special award ceremonies each year.
Actors and filmmakers Jude Law and Jeremy Gilley joined London 2012 Cultural Olympiad Director Ruth Mackenzie at the London 2012 Get Set Network secondary school Petchey Academy in Hackney to encourage young people to make short films inspired by the theme of ‘Truce’ for the London 2012 Cultural Olympiad short film competition Film Nation:Shorts. Peace One Day founder Jeremy Gilley and ambassador Jude Law have teamed up with London 2012 to launch a new strand to the competition, where young people are encouraged to make short films inspired by the theme of ‘Truce’.
The Cultural Olympiad is a UK wide celebration of culture which is happening right now and is giving everyone a chance to become part of London 2012.
The idea of culture being at the heart of the Olympic Games isn’t a new one. The founder of the modern Olympic Movement, Pierre de Coubertin, described the Olympic Games as ‘the wedding of sport and art’ and in the early days medals were given for artistic achievement.
What is new, however, is the scale of what we are hoping to achieve. The Cultural Olympiad is one of the most ambitious cultural programmes undertaken by an Olympic Host.
Encourage and welcome involvement from communities across the UK, including London.
Leave a lasting legacy that improves cultural life.
Showcase excellence in the performing arts and creative industries as well as sport.
Introduce young people to the UK’s many artistic communities and those from around the world.
Incorporate the Olympic values of ‘excellence, respect and friendship’ and the Paralympic vision to ‘empower, achieve, inspire’.
As part of the culture programme Film Nation: Shorts will bring together the expertise of filmmakers with a new generation of young filmmakers. By bringing together youth and experience in this way, Film Nation will develop young people’s skills, showcase their amazing creative talent and help break down the barriers to entry into the film industry.
Panasonic is pleased to be one of the sponsors of this exciting programme, as it has provided a fantastic opportunity for both Panasonic and the Panasonic Store Network to engage and build a relationship with todays younger generation.
London 2012 Emblems are © LOCOG 2007