Projectors

KROMBACHER BREWERY - How a beer starts sparkling

Germany´s leading brewery Krombacher surprises visitors with a stunning floor projection, utilizing Panasonic Projection technology

Despite being in operation since 1803 the Germanys number one brewery “Krombacher” is not stuck in a time warp as illustrated by its cutting edge visitor centre where the centrepiece is a unique back-lit floor projection system.

Visitors to the centre are able to walk across a floor of moving images that are projected from below ground. This is achieved using Panasonic projectors housed in a room that has been dug out of the ground specifically for the visual installation.

This imagery forms a key part of the visitor centre that was radically overhauled at a cost of Euros 2.5 million ahead of its official re-opening in November 2006. The refurbishment involved extending the existing building to double its square footage, and incorporating a myriad of state-of-the-art visual equipment. Situated in the main hall, the floor projection system comprises four PT-D5500 DLP single-chip projectors that are located in the 1.5m deep purpose-built room which is covered with strengthened glass.

THE PROJECT
Client
Krombacher Brewery
Visitor Center (Kreuztal/Germany)

Website
www.krombacher.com

Industry
Brewery

Application category
Museum/Showroom

System istalled by
Medientechnik Thomas GmbH (Siegen/Germany)