The viewing experience has never been so lifelike and compelling as it is with Panasonic's 3D technology. Compared to conventional panels, the IPS Alpha panel used for the 3D LED LCD TV has doubled the response speed for a more uniform and rapid response. The newly developed and original high-speed drive system achieves the highest level of 3D image quality with minimal crosstalk and comfortable viewing experience.

The IPS Alpha panel, which is known for its wide viewing angle and excellent light transmittance, is now further enhanced with a bright, energy-saving LED backlight. Images do not fade when viewed from an angle, and a uniformly high-speed response across the entire range ensures crisp moving images with minimal afterglow. The IPS Alpha LED LCD offers superb contrast and also contributes to the display's slim design.

In addition to IPS Alpha panel features such as an inherently fast response, Panasonic has achieved sharp, clear motion images by precisely controlling the backlight. Previous frames shut out any interference to frames other than the one that is being rendered, to effectively reduce afterimages. Fast-moving scenes, such as those in sports and action films, are produced in intricate detail.

LEDs achieve high brightness with low power consumption. Our next-generation, high-efficiency LCD was created by using an LED for the backlight and combining it with the IPS Alpha panel, which features high light transmission efficiency. The panel drive system employs a local dimming method that controls specific parts of the backlight. By maximising inherent device advantages, we have achieved highly robust black reproduction while using less power.

The VIERA DT30 LED TV series includes a DVB-S tuner for Freesat HD and a DVB-T2 tuner for Freeview HD providing you with a convenient, subscription free way of watching HD contents like sport, as well as your favourite soaps, dramas and documentaries in full HD glory wherever you are in the UK (Following a one off installation payment for Freesat HD services whereas for Freeview HD you will need to ensure coverage is available in your local area).

VIERA TV 5 Year Warranty Offer
1st April 2012 to 30th June 2012

Now available on selected 2012 range of VIERA televisions from participating retailers. Find your nearest store to see a product demonstration of a qualifying Panasonic VIERA TV, and qualify for a 5 Year Warranty, should you purchase a qualifying product in that store on the same day.

See a VIERA demonstration in-store today