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VIERA

Experience Natural Colour

Panasonic VIERA TV’s utilize various technologies to provide the richest and deepest colours that are true to life.

VIERA Experience of natural colours
THX Certified Display

THX Certified Display
In the early 1980s, Lucasfilm® established the THX Standard to stipulate the audio and video quality criteria for cinema environments. THX certified TVs match highest industry standards. The Panasonic NeoPDP TV series Z1 and V10 reproduce movie images exactly as the movie’s creators intended them to be. This makes NeoPDP the first choice for cineasts.

Digital Cinema Colour

High picture quality with Panasonic VIERA televisions
The ability to display natural colours is what separates an average flat screen TV from a high-quality model. Especially cinema-lovers place high importance on the reproduction of true-to-life colours which give films their typical cinema-quality look. The Panasonic VIERA Plasma TV V10 series is equipped with the ‘Digital Cinema Colour’ spectrum which displays considerably more colours than have been defined for the HDTV standard.

Thanks to their advanced panel structure and newly developed filter, VIERA TVs with ‘Digital Cinema Colour’ are able to accurately represent more than 120% of the conventional HDTV colour standard. The ‘Digital Cinema Colour’ feature can also be turned on or off as you desire. So no matter how you want to watch your films – either with punchy and powerful colour or natural, cinema-like colour, with ‘Digital Cinema Colour’ you really do get the feeling that you are at the heart of the action.

Superior picture quality on VIERA televisions

Gradation Steps (6.144)
High-end VIERA TVs assure smooth and incredibly rich image expression, thanks to the ultra-precise equivalent of 6,144 steps of gradation. This superb gradation performance means that VIERA TVs are able to accurately reproduce even the delicate shades of colours in a sunrise with amazing clarity and without any colour banding, drawing out the full potential of high-definition sources.

Infinite Black (over 2 Million)
NeoPDP TVs by Panasonic deliver an amazingly high dynamic contrast of over 2,000,000:1 – an unparalleled ratio that is leading in its class. This massive surge in contrast is thanks to two factors: improved brightness and deeper blacks.

The higher brightness is achieved by the use of larger Plasma cells, improved gas and new phosphor, while the deeper blacks by a weaker ‘pilot light’ and new driving method. The improved contrast spectrum with NeoPDP TVs is clearly noticeable in all image situations, especially darker film scenes, where now even the finest shades and nuances can be seen. Just as the director intended.

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